Factory of the Future

Client: Epicor

Business: Global business software company.

Target Industries: Distribution, retail, services and manufacturing sector.

Campaign Goal: New business leads.

This very unusual and creative campaign turned out to be one of the most successful Epicor had ever run.

Gravico created a new landing page for this campaign which was all based around ‘factory of the future’. We also produced an A1 printed infographic, that depicted what the factory of the future would be like. With the PPC search campaign that we created generating highly focused traffic, site visitors could fill the contact form and receive by post, a printed A1 poster.

Early to market

Client: The PitchPack

Business: Major video brochure supplier

Campaign Goal: Create leads for a product that most people didn’t at the time know existed.

At the time when they launched their product, very few people knew that videos embedded into print brochures existed.

This created a unique marketing challenge – how do you run a pay per click search campaign for a product no one is searching for? Answer – with some very creative lateral thinking regarding keywords.

With our help, The PitchPack is now a major supplier of video brochures worldwide.

Feast and Famine

Client: Flawless Developments Limited

Business: Loft conversions, basements and extensions

Campaign Goal: Fill the gaps in their marketing to end the cycle of feast and famine.

Using a Google PPC search campaign we have been able to generate a steady stream of leads that have finally ended that cycle. We also worked with them to update their website so that it could showcase some of their stunning work.

Six months on and now they have moved a major proportion of their marketing budget over to their PPC campaign. The beauty of PPC is that they can turn it down when at capacity, or ramp it up when quiet, avoiding those dreaded periods of famine.